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A collaboration with Jeff Koons to develop an online gallery — showcasing his complete works all in one place for the first time ever — and an exclusive template, Reflect, to showcase your own work.

The Making Of

Exploring themes of self-acceptance and transcendence, the goal of Jeff Koons’ work has always been to democratize the art world. In this collaboration, we designed and developed a custom website to display his expansive body of work and make it accessible to anyone anywhere.

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"The only thing you can hope for is that the viewer can find something that can give them
the essence of their own potential. That's where the art is."

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“What really anchors art and gives it meaning to humanity is the power of connections. This type of democratization is really the basis of all art. To be able to share and be generous."

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The Website

A dynamic design navigates through Jeff Koons’ more than four decades of work – from his early beginnings breaking into the art world to his global fame. Inspired by his focus on pop-culture and recontextualizing everyday objects, the design redefines minimalism with bold and playful elements.

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  • A Powerful Display of Jeff Koons site display

    A Powerful Display

    Jeff Koons wanted to display multiple images in an overlapping yet organized flow so that each has its own space without any one image overpowering the others.

  • Focused Viewing of Jeff Koons site images

    Focused Viewing

    Clicking into any image opens a full screen view of it in order
to experience the artwork on its own the way you would inside
a gallery.

  • Jeff Koons' works display on a timeline column

    Visual Timeline

    This style of gallery allows the viewer to experience a series of work as a whole, as well as amongst other series, creating a larger picture of Jeff Koons’ work.

  • Archival Columns of Jeff Koons

    Archival Columns

    With such a prolific career, organized columns of information highlight Jeff Koons’ successes in an easy-to-navigate format.

Reflect Template

Inspired by Jeff Koons’ website, the Reflect Template gives anyone the ability to showcase their own work on a customizable expressive platform.

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Template Design Features

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